Aleksander Čeferin marks a new milestone in European football: UEFA will take part in the awarding of the prestigious Ballon d’Or
Photo: Vid Ponikvar / Sportida
European Football Association (UEFA) and the organisers of the Ballon d’Or, the Amaury Group, which owns the French weekly France Football and the sports daily L’Equipe, will now work together to present the best footballers of the year awards. The first award in the new partnership will take place next year.
France Football has been awarding the prize, which was won for the eighth time by Lionel Messi on Monday, since 1956. Next year, two new awards will be added – for Coach of the Year and Coach of the Year. The Kopa Award for the best player under 21, the Jasin Award for the best goalkeeper, the Gerd Müller Award for the best goal scorer, the Team of the Year Award and the Socrates Humanitarian Award remain.
“For almost 70 years, the Ballon d’Or has been the most prestigious individual award in world football, a symbol of exceptional skill, ability, excellence and the contribution of legends to sporting history. UEFA club and national team competitions, such as the Champions League and the European Championships, are the place to measure players globally and the competitions that play the most important role in the football pantheon. UEFA and Ballon d’Or are synonymous with sporting excellence, so our partnership is a natural fit,” said the UEFA President in a press release Aleksander Čeferin.
Under the agreement, Amaury Group will remain the owner of the Ballon d’Or brand and will continue to oversee and implement the independent selection of the winners, while UEA will add football and marketing expertise, global commercial rights market and organise the awards ceremony with Amaury. Both partners also highlighted their historical ties, which have lasted for half a century. L’Equipe contributed the idea of a European Champions Cup, which gave birth to the most prestigious club football competition in the world – the Champions League.
This text was automatically translated using AI.
Author: editorial Football Planet